Uploading images to a stock photography house like Shutterstock is easy, free, and can be quite profitable over time. When you contribute to Shutterstock, you still retain the copyright to your creations, and you receive a royalty whenever a subscriber downloads one of your photos. Below, we've outlined the basic licensing models, how to distinguish yourself as a stock photographer, and how to play the numbers game.
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What are the Main Payment Plans?
At Shutterstock, consumers have the option to purchase a monthly or yearly subscription, which gives them access to image library and up to 750 image downloads per month. For those who only need a few images, there is also an à la carte model, where users can pay to download a finite number of images (i.e. 2, 5, or 25). So why does this matter to you, the stock photographer? Your royalty earnings can change depending on the user's payment plan, with the most lucrative being an On-Demand Image (any size), and the least being a Monthly Subscriber Image. Users can also purchase an Enhanced image, which allows them to use it for merchandising purposes. In this case, the photographer stands to earn 20% of the licensing fee (up to $80). Depending on your contributions as a stock photographer, the more you earn, the more you get paid. Once you've crossed the $500, $3,000, and $10,000 earnings threshold, your royalty rate will increase. For example, new Shutterstock contributors earn $1.88 for every On Demand Image download, but once they make $500, that rate goes up to $2.48. As a Stock Photographer, How Can I Stand Out?
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